Join the PBPA on March 27, 2023 from 12-1 PM for a lunch and learn with Lynne Williams of GreatCareers.org a nonprofit member organization of the PBPA.

2023 Tips on Building Your LinkedIn Brand

Did you know …

• LinkedIn has over 900 million users worldwide and welcomes a new member every two seconds?

• LinkedIn is a database for networking and relationship building?

How can you define your value proposition, build your personal brand, optimize your LinkedIn profile, and leverage your competitive edge?

By attending this session, you’ll learn:

• Where in your profile to effectively incorporate keywords

• How to clearly brand yourself to be memorable

• How to evaluate your headline and add a USP

• Free tools and resources for entrepreneurs and small business

Co-hosted by: Lynne Williams of GreatCareers.org and WSFS Bank
Location: WSFS Bank – Berwyn Office, 1436 Lancaster Avenue, Berwyn PA 19312
RSVP to wmcgahey@wsfsbank.com by March 24th
Free to members; $20 for non-members

Lynne Williams, Ed.D. Candidate, is the Executive Director of the Philadelphia Area Great Careers Group, which provides online career education and networking for career transition (job seekers) and career management (employed and self-employed). She also writes resumes, LinkedIn profiles, and LinkedIn company pages, and focuses on keywords. She is working on her doctoral dissertation on the topic of LinkedIn. Connect on LinkedIn at www.linkedin.com/in/lynnewilliams and visit https://linktr.ee/lynnewilliams to learn more.