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Tips to Build Your LinkedIn Brand

Did you know …

  • LinkedIn has over one billion users worldwide and welcomes three new members every second?

  • LinkedIn is a database for networking and relationship building?

How can you define your value proposition, build your personal brand, optimize your LinkedIn profile, and leverage your competitive edge?

By attending this session, you’ll learn:

  • Where in your profile to effectively incorporate keywords

  • How to clearly brand yourself to be memorable

  • How to evaluate your headline and add a USP

  • Free tools and resources for entrepreneurs and small business

Join PBPA Board member, Lynne Williams, on Zoom for this live presentation and demos.

Registration is Open Now!

SPEAKER BIO

Lynne Williams, Ed.D. Candidate, is the Executive Director of the Great Careers Network, which provides online career development and networking for career transition (job seekers) and career management (employed and self-employed). Lynne writes resumes, LinkedIn profiles, and LinkedIn company pages, and focuses on keywords. She is currently working on her doctoral dissertation on the topic of LinkedIn. Lynne was included with other LinkedIn peers on the 2024 list of the Top 50 LinkedIn Experts worldwide and on the same 2022/2023 list. In addition, she was on the Philadelphia list of the Top 15 LinkedIn Experts in 2023.

SPEAKER CONTACT INFO
Lynne Williams
ATS Resumes, LinkedIn Profiles, & Keywords
LinkedIn Profile: https://www.linkedin.com/in/lynnewilliams
Linktree: https://linktr.ee/lynnewilliams
Email: lynne@careernews.today
Cell: 610-405-9756

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January 13

Workshop 2: How to Create Snazzy Graphics for Social Media - Step-by-Step Demo

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March 13

How to Gain Customers with a LinkedIn Company Page